PioRena®
The Essence of Pure Beauty
PioRena Emollients are exclusively derived from sustainably sourced plant oils using Novvi’s advanced technology platform. These pure, non-polar oils deliver exceptional moisturization and serve as innovative Clean Beauty alternatives to petroleum-based paraffins and silicones.
PioRena represents a unique class of premium, ultra-high-purity emollients that combine luxurious aesthetics with elevated performance—making them ideal for hair, face, and body care formulations.
Three Core Values collectively position PioRena as unmatched in the market:
- SUSTAINABLE: Derived from plant sources, PioRena upholds a high Natural Origin Index while also delivering on a commitment of transparency on product carbon footprint.
- SYNTHETIC: Mastery over molecular architecture enables the creation of designer products with precise aesthetics and textures, free from undesirable byproducts, and engineered with purposeful functionality.
- HYDROCARBON: Consistent with conventional hydrocarbons, PioRena offers regular and reliable specifications, exceptional stability and shelf-life, and high ease-of-use with broad compatibility allowing it to integrate seamlessly.
- Renewability
- 100% renewable carbon, biodegradable, and without any of the impurities typically found in petroleum-based products.
- Aesthetics
- Luxurious touch, Colorless liquid, Rich textures without greasy after feel.
- Solubility
- Soluble in plant oils, mineral oils, cosmetic solvents. Insoluble in water, slightly soluble in alcohol.
- Ease of Use
- Non-comedogenic, readily forms stable emulsions, stable across a wide range of pH, hot and cold process friendly
Products
PioRena LIGHT: Exceptionally light & dry feeling oil with enhanced solvency and high slip and fluidity.
PioRena PURE: Delicate oil with excellent penetration properties for added moisturizing, soothing, and active delivery in personal care products.
PioRena RICH: An unctuous oil without a greasy after feel, adds richness and nourishment with excellent spreadability to form an occlusive barrier for moisture retention.
PioRena GLOW: Light, dry feel, Pleasant, smooth, lightweight texture, Non-sticky, non-greasy finish, Moderately volatile to replace volatile hydrocarbons.
PioRena SILK: Silky, non-occlusive, fleeting feel, Non-tacky, low friction, gliding application, Enhances the penetration and effectiveness of oil soluble actives, Controlled branching that delivers luxurious aesthetic.
PioRena AURA: Ideal balance between occlusiveness and lightness, offering effective barrier protection without weight, Highly spreadable, while moderately absorbing, both hydrates and protects the skin, Texture and feel described as similar to dimethicone
portfolio key attributes
| Property | Method | LIGHT | PURE | RICH | GLOW | SILK | AURA |
|---|---|---|---|---|---|---|---|
| Appearance | Visual | Colorless Liquid | Colorless Liquid | Colorless Liquid | Colorless Liquid | Colorless Liquid | Colorless Liquid |
| Density @ 15° (kg/L) | ASTM D4052 | 0.78 | 0.82 | 0.84 | 0.76 | 0.81 | 0.83 |
| Viscosity @ 40°C (cP) | ASTM D7042 | 2.3 | 16 | 47 | 1.8 | 10.2 | 34.9 |
| Bromine Index | ASTM D1159 | <100 | <100 | <100 | <100 | <100 | <100 |
| Biodegradability | OECD 301B | Ultimately | Ultimately | Inherently | Ultimately | Ultimately | Inherently |
| Biobased Carbon Content | ASTM D6866 | 100% | 100% | 100% | 100% | 100% | 100% |
| Naturally Derived Index | ISO 16128 | 1.0 | 1.0 | 1.0 | 1.0 | 1.0 | 1.0 |